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Showing posts from March, 2022

LinkedIn Headshots

LinkedIn the Social Media for Business Your online business presence has been becoming increasingly more important over the last decade. Can you imagine trying to run your company without at least some online media space?  It’s almost unthinkable.  In fact, online marketing probably takes up a huge chunk of your time already. In today’s marketplace, your website is just part of your online marketing strategy. You’re also expected to operate on several social media channels as well and creating a consistent identity across all of these can be challenging. One of the simplest ways to make your business easily recognisable across all the channels that you operate with is to include a clear and professional headshot.  It has been proven that clients rarely purchase a product or service on their first exposure to it and so brand recognition can be a really important factor.  For many small businesses, you are the brand so it’s essential to make sure you are well represented. Depending on th...

Selling Your Products Online

Using Professional Product Photos To Sell Online It can be frustrating to know you have an amazing product that people would love, but struggle to get sales. More and more, an in-person shopping experience is being eschewed for the convenience of purchasing online. Of course, this offers you a much bigger marketplace – worldwide in some cases – but then can also make it harder to get your product to stand out from the crowd. You probably already have your own website, but these can take time and expertise to grow and mature, so lots of businesspeople are looking to leverage the power of already established marketplaces – such as Amazon, Etsy and eBay – to boost their sales. Product Photos To Reach A Worldwide Audience These can deliver large audiences of potential customers who are visiting to make a purchase and offers a trusted platform for them to buy from. However, unlike your own website which naturally features only your products, these platforms mean that you may be competing fo...